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Connect Semrush to ChatGPT

  • Can you write the SEO update?

Ask ChatGPT what moved in your Semrush rankings this week and get the SEO update written for you. Lemonado connects them in about 3 minutes, no API keys needed.

MCPhttps://mcp.lemonado.io/mcp

Why connect Semrush to ChatGPT?

Most SEO updates mean exporting Semrush tables and pasting them into ChatGPT to write up. With Lemonado, ChatGPT reads your positions, competitors and gaps live, and can put Search Console clicks next to them, so the update uses today's data.

  • All your Semrush data

    Organic keyword positions and changes, ready to ask about.

  • Always today's numbers

    Competitor domains and their top keywords, synced from Semrush automatically, so answers use today's numbers.

  • Connect all your tools

    Questions like "Are we paying for rankings we have?" use Semrush and Search Console, Ahrefs at once.

How to connect Semrush to ChatGPT

Before you start

  • A Semrush account you can sign in to
  • A ChatGPT account
  • A Lemonado account (the free trial works)
  1. 1

    Connect Semrush in Lemonado

    In Lemonado, open Connectors, find Semrush and sign in. Use a Semrush account on a plan with API access, and add your domain and main competitors as projects.

  2. 2

    Turn on external access

    In the company's settings, open External tools, turn the connection on, choose which sources it can reach and copy the server URL.

    text
    https://mcp.lemonado.io/mcp
  3. 3

    Open ChatGPT plugins

    Go to chatgpt.com/plugins. Select + and choose Add custom MCP server.

  4. 4

    Add Lemonado

    Name it Lemonado, add a short description, and paste the server URL under Connection. Set authentication to OAuth.

    text
    https://mcp.lemonado.io/mcp
  5. 5

    Create the plugin

    Review the acknowledgement and select Create as a plugin. Check the tools ChatGPT discovers, then install it.

  6. 6

    Ask ChatGPT about Semrush

    Start a new chat, type @ and pick Lemonado. Sign in to Lemonado when ChatGPT asks. Try "@Lemonado Write this week's SEO update from Semrush: keywords that entered or left the top 10, the biggest movers and what to do next." Or ask: "What should we write about?" or "Is a competitor gaining on us?"

Good to know

  • Your ChatGPT account and workspace settings decide whether you can add custom MCP servers. Workspace admins can turn it off.
  • Older guides point to Settings → Apps → Developer mode. OpenAI has replaced that flow with Plugins.

What can ChatGPT do with Semrush?

ChatGPT reads your Semrush numbers when you pick @Lemonado, and writes the update, the summary or the next step for you.

ChatGPT logoChatGPT

@Lemonado Write this week's SEO update from Semrush: keywords that entered or left the top 10, the biggest movers and what to do next.

Here it is: 9 keywords entered the top 10 and 4 left. The tent buying guide gained most. Next step: refresh the sleeping bag guide, which dropped to 9.

Source: Semrush

Reading this as an AI agent?

Everything an agent needs to set this up, in plain text. Paste this page's link into ChatGPT and ask it to connect you, or copy the block.

For agents · markdown
# Connect Semrush to ChatGPT (Lemonado MCP)

- Server URL: https://mcp.lemonado.io/mcp
- Transport: Streamable HTTP
- Auth: OAuth; the user signs in to Lemonado in the browser. No API keys.
- In Lemonado: connect the Semrush account. Use a Semrush account on a plan with API access, and add your domain and main competitors as projects.
- In ChatGPT: Plugins → + → Add custom MCP server

```text
https://mcp.lemonado.io/mcp
```

One-click install: https://chatgpt.com/plugins/plugin_asdk_app_69455664de448191bc42a9f6584d34e5

First question to try: "@Lemonado Write this week's SEO update from Semrush: keywords that entered or left the top 10, the biggest movers and what to do next."

More: https://lemonado.io/integrations/semrush · https://lemonado.io/llms.txt
FAQ

Frequently Asked Questions

Yes. Semrush has its own MCP server, and Lemonado installs as a ChatGPT plugin that reads Semrush next to Search Console and your ads. Either way the data comes through Semrush's API, so your plan needs API access.

Yes. Semrush's official MCP server is hosted, so ChatGPT can use it too. It covers Semrush only. Lemonado covers Semrush plus your ad platforms, GA4 and the rest of your stack in one connection, so ChatGPT can answer questions across them.

Check that Lemonado is installed at chatgpt.com/plugins, then pick it with @ in a new chat. Workspace admins can turn custom plugins off. In Lemonado, check that Semrush is connected and External tools is on for the company. If answers stop halfway, check your Semrush API units. Every request uses some, and Semrush stops answering when they run out.

Yes, if both are connected in Lemonado. One connection reaches every source you allow, so you can ask things like "Compare our Semrush positions with Search Console clicks for the same keywords last month."

MCP is included in Lemonado's paid plans and in the free trial, so you can try it before you pay.

See plans and pricing

Still have a question?

Shoot us an email at hello@lemonado.io.

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