Swydo alternatives
The best Swydo alternatives are AgencyAnalytics ($20 per client, white-label portals and SEO), DashThis (from $44/mo, quick dashboards), Whatagraph (from €699/mo, bigger agencies) and Looker Studio (free, if you build reports yourself). Pick Lemonado if you want the PPC report written and the accounts checked. Prices billed yearly.
By Theodor Lindfors, Founding Marketer, Lemonado
The short answer
The best Swydo alternatives in 2026 are AgencyAnalytics ($20 per client a month billed yearly, with a white-label portal and SEO tools), DashThis (simple dashboards from $44/mo billed yearly for 3 dashboards), Whatagraph (from €699/mo billed yearly, for bigger agencies), Two Minute Reports ($81/mo billed yearly, dashboards on top of Sheets) and Looker Studio (free, but you build everything). Lemonado is the AI co-worker for marketing: it writes the client report and checks the ad accounts between reports. Prices verified November 2026.
Pick Lemonado if- Client reports written for you
- Wasted spend cut daily
- Each client's context saved
Pick AgencyAnalytics if- Branded client portal
- SEO and PPC together
- Pay per client
Pick DashThis if- A handful of clients
- Dashboards in an afternoon
- White label included
Pick Whatagraph if- A bigger agency
- Many sources per client
- Budget from €699/mo
A quick look at the tools
What each tool does, what it costs to start, and where it comes up short. Prices were read on each vendor's own pricing page in November 2026. Full details are below.
LemonadoLooks at the data
- Best for
- Teams who need help looking at the numbers
- How you pay
- Pay for work done
- Starts at
- $149/mo
- Free plan
- 10-day trial
- First problem
- It will not replace a warehouse if every row must live there
SwydoMakes reports
- Best for
- PPC agencies with many paid accounts
- How you pay
- Pay per data source
- Starts at
- From €62/mo billed yearly
- Free plan
- No
- First problem
- Every source past 10 adds to the bill
AgencyAnalyticsMakes reports
- Best for
- Agencies who send a branded client report
- How you pay
- Pay per client
- Starts at
- From $20/mo billed yearly
- Free plan
- No
- First problem
- The bill scales with every client
DashThisMakes reports
- Best for
- Simple dashboards, live in an afternoon
- How you pay
- Pay per dashboard
- Starts at
- From $44/mo billed yearly
- Free plan
- No
- First problem
- One dashboard per client, so tiers climb with clients
WhatagraphMakes reports
- Best for
- Agencies who send client PDFs
- How you pay
- Pay per connected account
- Starts at
- From €699/mo billed yearly
- Free plan
- No
- First problem
- Floor is €699/mo billed yearly
Two Minute Reports
Makes reports
- Best for
- Agencies who want client dashboards on top of Sheets
- How you pay
- Pay by accounts per connector
- Starts at
- From $81/mo billed yearly
- Free plan
- No
- First problem
- 35+ connectors, and no free plan
Looker StudioMakes reports
- Best for
- Google-only data on a zero budget
- How you pay
- Free. Pro is per user, per project
- Starts at
- Free · Pro $9/user/project/mo
- Free plan
- Yes
- First problem
- Meta, LinkedIn and TikTok need a paid connector
Swydo sends the PPC report. Lemonado writes it and checks the accounts in between. Try it on one client.
What 20 PPC clients cost on each tool
A worked example: an agency with 20 clients, each on Google Ads and Meta. That's 20 clients and 40 connected ad accounts, and the team wants a monthly report per client.
| Tool | How it charges | 20 clients, Google Ads and Meta |
|---|---|---|
| Lemonado | One plan, unlimited seats. Credits pay for the work | Agency mode covers up to 20 clients on AI-First. See plans |
| Swydo | Per data source (each connected account) | 40 sources: €62 for the first 10, plus 30 at €4.50, about €197/mo |
| AgencyAnalytics | Per client | 20 × $20 = $400/mo billed yearly |
| DashThis | Per dashboard | Business, 25 dashboards: $279/mo billed yearly |
| Whatagraph | Credits, one per connected account | From €699/mo billed yearly, through a demo |
Swydo is the cheapest of the reporting tools at this size, and the gap grows with more accounts per client. The difference with Lemonado is what you get for the money: the report written, not just sent, and the accounts checked every day. Prices verified November 2026.
Why do agencies look for a Swydo alternative?
Swydo is good at what it was built for: PPC client reports with templates, scheduled emails, alerts and white label, for €62/mo billed yearly. Agencies look around when the bill grows with every ad account, or when sending the report is no longer the hard part.
Every ad account adds to the bill
Swydo counts every connected account as a data source. 10 clients on Google Ads and Meta is 20 sources. The first 10 are included, then each one is €4.50 a month up to 100, €3 up to 500 and €2 after that.
The report goes out, the analysis is still yours
Swydo builds and sends the report, with AI summaries and an MCP for Claude and ChatGPT. Working out why CPA moved for a client, and changing the campaign, is still a job for the account manager.
About 38 integrations
Swydo connects 38 integrations, 12 of them paid ad platforms. That covers most PPC work. Clients who want CRM or revenue data next to ad spend can hit the edge of the list.
The alternatives
This one does the work
Lemonado is the AI co-worker for marketing. It connects every client's ad platforms and analytics (3,000+ tools), keeps each client's goals and history in its own workspace, writes the report and checks the accounts. It can act on what it finds too, like adding negative keywords in Google Ads, after you approve.
Best for: PPC agencies who want the report written and the accounts watched, not just the PDF sent.
Where it falls down: Agency mode covers up to 20 clients on AI-First; more is Enterprise. White label and the client portal are Enterprise only. It's also new, out of beta in October 2026, so independent reviews are still few.
- You want each client's monthly report built from one sentence.
- You want wasted search terms cut in Google Ads, with your approval.
- You want CPA spikes flagged in Slack before they burn budget.
- You want unlimited seats for the whole team.
Lemonado for agencies · Hand off recurring work · See pricing
In Claude
In ChatGPTThese tools make reports
AgencyAnalytics
AgencyAnalytics is a white-label client reporting platform for agencies. One plan with 85+ integrations, unlimited seats, a client portal and MCP into ChatGPT and Claude. You pay per client.
Best for: Agencies who report on SEO and PPC for each client.
Where it falls down: The bill grows with every client, and rank tracking and the AI tracker are paid add-ons.
- Clients want a branded login, not an email.
- You report on SEO and paid search together.
- You'd rather pay per client than per account.
DashThis
DashThis is a simple dashboard tool for agencies: pick a template, connect sources, send a link or PDF. Unlimited users and white label on every plan. You pay per dashboard.
Best for: Smaller agencies who want client dashboards live in an afternoon.
Where it falls down: Each client takes a dashboard, so the plan climbs with clients. About 34 integrations.
- You have a handful of clients.
- You want white label on the cheapest plan.
- You want templates over building.
Whatagraph
Whatagraph turns connected marketing data into dashboards and reports for clients, with unlimited users and AI features. Plans start at €699/mo billed yearly and you buy through a demo. You pay in credits, one per connected account.
Best for: Bigger agencies with many sources per client.
Where it falls down: The floor is €699/mo billed yearly, with no free plan or self-serve trial.
- You run a bigger agency with a bigger budget.
- Clients need many sources blended in one report.
- A sales-led setup is fine.
Two Minute Reports
Two Minute Reports sends data from 35+ connectors to Google Sheets, Looker Studio, AI tools and its own branded client dashboards, with goals and budget pacing. One plan, unlimited seats. You pay by accounts per connector.
Best for: Agencies whose team already works in Google Sheets.
Where it falls down: No free plan, and the price steps up by accounts per connector, from 3 to 30 to 100.
- Your team lives in Google Sheets.
- You want budget pacing per client.
- You want every feature on one plan.
Looker Studio
Looker Studio is Google's free dashboard tool. Google Ads and GA4 connect for free. Meta, LinkedIn and TikTok need a paid partner connector, and you build and keep up every client report yourself.
Best for: Agencies with someone who likes building reports.
Where it falls down: Free to start, but connectors cost extra and every report is built and fixed by hand.
- Most of your clients are Google Ads only.
- Someone on the team enjoys building dashboards.
- You want full control over the layout.
Or hand off the report: what Lemonado does instead
Swydo makes sending PPC reports easy. The work around the report, working out what changed and fixing it, still lands on the account manager. That's the part Lemonado takes on.
The client report, written
Ask for a client's monthly PPC report in one sentence and Lemonado builds a branded, live dashboard with what changed and why. Put it on a schedule and it goes out on its own.
Wasted spend, cut daily
It reads each client's Google Ads search terms and adds the negative keywords you approve. A Routine can also rebalance budgets every Monday and send you the changelog.
CPA spikes caught early
A Routine watches CPA across every client and flags spikes in Slack before they burn budget, instead of the client spotting it in next month's report.
It already knows each client
Every client gets a workspace with its goals, its definition of a conversion and every past report, so "why did CPA jump for Client B?" gets an answer that uses all of it.
Meta Ads
GA4
StripeThree drivers. Creative fatigue is the biggest.
Slack · 8:02 AM
- tasks run by marketing teams during the beta
- 12,000+tasks run by marketing teams during the beta
- in ad spend managed with Lemonado during the beta
- $40Min ad spend managed with Lemonado during the beta
Weekly client reports with insights, across 50+ clients.
“What used to take me an hour or two now takes around 10 minutes.”
Cobus TaylorPerformance Lead, Stitch (50+ clients)1–2h10 minper reportSwydo vs AgencyAnalytics, Whatagraph, DashThis and Looker Studio
Swydo vs AgencyAnalytics for PPC reports. Swydo is built around paid search and paid social and charges per data source, so an agency with many ad accounts pays less. AgencyAnalytics charges $20 per client a month billed yearly and adds SEO tools, a client portal and 85+ integrations. PPC only, many accounts: Swydo. SEO and PPC for each client: AgencyAnalytics.
Swydo vs Whatagraph. Whatagraph is for bigger agencies: from €699/mo billed yearly, sold through a demo. Swydo is self-serve from €62/mo billed yearly and grows per data source. An agency with 50 clients on two ad platforms each still pays less on Swydo.
Swydo vs DashThis. DashThis charges per dashboard, from $44/mo billed yearly for 3. Swydo includes unlimited clients and reports and charges per source. A few clients: DashThis is simpler. Many clients: Swydo costs less.
Swydo vs Looker Studio. Looker Studio is free, but Meta, LinkedIn and TikTok need a paid connector and you build every client report by hand. Swydo gives you PPC templates, scheduled emails, alerts and white label out of the box. Pick Looker Studio if someone on the team has the time to build.
How do you switch from Swydo to Lemonado?
Start with one client and keep Swydo running for the rest. Lemonado connects to the ad accounts directly, so nothing needs to move first.
Connect one client's ad accounts
Google Ads, Meta and analytics for the client whose report takes longest.
Ask for that client's monthly report
Lemonado builds it in Studio. Put it next to the Swydo report and check the numbers.
Hand off the daily checks
Set a Routine that flags CPA spikes and wasted search terms in Slack. Add the next client when the team trusts it.
Still not sure? Answer five questions.
Common questions
For most agencies it's AgencyAnalytics if you also report on SEO, DashThis if you have a handful of clients, and Whatagraph if you're a bigger agency with a bigger budget. Lemonado fits agencies who want the report written and the accounts checked for them.
Swydo is built around paid media and charges per data source: €62/mo billed yearly covers the first 10, then €4.50 each. AgencyAnalytics charges $20 per client a month billed yearly and adds SEO tools and a client portal. PPC only with many accounts: Swydo. SEO and PPC per client: AgencyAnalytics.
Swydo has one plan: €62/mo billed yearly (€69 monthly), including the first 10 data sources. Extra sources are €4.50 each up to 100, €3 up to 500 and €2 after that. Every account you connect counts as one source. 14-day trial, no card. Verified November 2026.
Looker Studio is free, and Google Ads and GA4 connect at no cost. Meta, LinkedIn and TikTok need a paid connector, and you build every client report yourself. Swydo, AgencyAnalytics and DashThis offer 14-day trials, not free plans.
Yes, with your approval. It adds negative keywords from each client's Google Ads search terms, and a Routine can rebalance budgets on a schedule and send you the changelog. Routines can wait for your approval before they act.
Every plan has unlimited seats, no fee per connector and no cap on ad spend. Agency mode for up to 20 clients is on AI-First. You can try it for 10 days with $150 in credits and no card. Current plans and prices are on the pricing page.