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Connect Instagram to Perplexity

  • How do we compare?

Ask Perplexity to find the reels people save and share, and compare your Instagram numbers with what the web says. Lemonado connects them in about 2 minutes, no API keys needed.

MCPhttps://mcp.lemonado.io/mcp

Why connect Instagram to Perplexity?

Perplexity is built for answers with sources, so it can put your own numbers next to benchmarks, platform changes and news it finds on the web. Connected through Lemonado, it reads your Instagram reels, saves, reach and follows, so it can find the reels people save and share with today's numbers.

  • All your Instagram data

    Posts and reels, ready to ask about.

  • Always today's numbers

    Profile visits and follows, synced from Instagram automatically, so answers use today's numbers.

  • Connect all your tools

    Questions like "Do organic winners work as ads?" use Instagram and Meta Ads, TikTok Ads at once.

How to connect Instagram to Perplexity

Before you start

  • A Instagram organic account you can sign in to
  • A Perplexity account
  • A Lemonado account (the free trial works)
  1. 1

    Connect Instagram organic in Lemonado

    In Lemonado, open Connectors, find Instagram organic and sign in. Connect an Instagram professional (business or creator) account. Personal accounts have no insights.

  2. 2

    Turn on external access

    In the company's settings, open External tools, turn the connection on, choose which sources it can reach and copy the server URL.

    text
    https://mcp.lemonado.io/mcp
  3. 3

    Open connectors

    In Perplexity, open Plugins in the sidebar (or Customize → Connectors). Select Add custom → Connector → Add MCP connector, then Remote.

  4. 4

    Add Lemonado

    Name it Lemonado, paste the server URL, set the transport to Streamable HTTP and authentication to OAuth. Click Add.

    text
    https://mcp.lemonado.io/mcp
  5. 5

    Sign in

    Click the connector card, sign in to Lemonado and switch it on.

  6. 6

    Ask Perplexity about Instagram

    Try "How does our Instagram engagement rate compare with published benchmarks for brands our size?" Or ask: "Which reels get saved?" or "Which posts should be ads?"

Good to know

  • Custom remote connectors are available on Perplexity Pro, Max and Enterprise. Organization policy can block members from adding them.
  • Admins add an organization connector under Enterprise settings → Permissions → Connectors permissions → + Custom connector.

What can Perplexity do with Instagram?

Perplexity reads your Instagram numbers through Lemonado and checks them against cited sources, like benchmarks and platform updates.

Perplexity logoPerplexity

How does our Instagram engagement rate compare with published benchmarks for brands our size?

Your numbers come from Lemonado and the benchmarks from cited sources. You're above the median on click-through and below it on conversion rate.

Source: Instagram organic + the web

Reading this as an AI agent?

Everything an agent needs to set this up, in plain text. Paste this page's link into Perplexity and ask it to connect you, or copy the block.

For agents · markdown
# Connect Instagram organic to Perplexity (Lemonado MCP)

- Server URL: https://mcp.lemonado.io/mcp
- Transport: Streamable HTTP
- Auth: OAuth; the user signs in to Lemonado in the browser. No API keys.
- In Lemonado: connect the Instagram professional account. Connect an Instagram professional (business or creator) account. Personal accounts have no insights.
- In Perplexity: Plugins → Add custom → Connector

```text
https://mcp.lemonado.io/mcp
```

First question to try: "How does our Instagram engagement rate compare with published benchmarks for brands our size?"

More: https://lemonado.io/integrations/instagram-organic · https://lemonado.io/llms.txt
FAQ

Frequently Asked Questions

Yes, through Lemonado. Connect your Instagram professional account in Lemonado, add Lemonado as a remote connector in Perplexity, and Perplexity can find the reels people save and share with your live data.

Open the Lemonado connector card and check it's switched on and signed in. Custom connectors need Perplexity Pro, Max or Enterprise. In Lemonado, check that Instagram organic is connected and External tools is on for the company. If insights are missing, check the account is a professional account. Instagram only keeps insights for professional accounts.

Yes, if both are connected in Lemonado. One connection reaches every source you allow, so you can ask things like "Do our best organic reels also perform as Meta ads?"

MCP is included in Lemonado's paid plans and in the free trial, so you can try it before you pay.

See plans and pricing

Still have a question?

Shoot us an email at hello@lemonado.io.

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