Lemonado is out of beta. It's an AI co-worker for marketing teams. You connect your ad accounts, analytics, and CRM, and it does the weekly work on that live data: the reports, the checks, the clean-ups, and the "why did this happen?" questions.
During the beta, marketing teams ran more than 12,000 tasks with Lemonado and managed $40M in ad spend through it. Here's what you can hand it.
Ask it where you already work
You ask Lemonado for things the way you'd ask a teammate. Write it in the app, in Slack, in Microsoft Teams, or by email. There's no workflow builder to learn first.
On the Automate plan and up, you can also ask from ChatGPT, Claude, or Cursor through MCP. Those tools get your live data to answer with. Changes to your accounts happen inside Lemonado, where you can approve them first.
Hand it a job once, and it keeps running
Type one line in Slack: "@Lemonado, optimize my negative keywords every week." Lemonado finds the search terms that wasted money, like 14 keywords that cost $801 last week. It uploads them to Google Ads as negatives and puts the same check on the calendar for next Tuesday.
That repeating job is a Routine. You set it up once, and it runs on a schedule or watches for something to happen. Results land in Slack, email, or the app, and you can open the log any time to see what it changed.
Client reports work the same way. Studio builds the weekly report from live data, in your brand, and a Routine sends it on the day you choose. The page is tied to live queries, so the numbers update when the accounts do.
See why an ad works
Creatives is where you read your ads. It scores the hook and shows how many people are still watching at three seconds, next to your account average. Say your best ad keeps 68% of viewers at three seconds. That's about twice your account average, so you know the opening did its job.
It also flags fatigue, so you see when a winner starts to slip. You can put competitor ads on the same board and compare them side by side. That makes it a place to decide what to make next.
It knows your whole setup
Lemonado connects to Google Ads, Meta Ads, LinkedIn Ads, TikTok, Pinterest, Snapchat, Microsoft Ads, Google Analytics, Search Console, Shopify, HubSpot, and Snowflake. On top of that there's a managed catalog of 3,000+ tools. If a product has an API, Lemonado can add it. A CSV you upload sits right next to your live accounts.
Each customer gets a separate data layer. Lemonado reads from named views with set columns, so your definition of CPA is the one it uses every time. If a platform changes how its data is shaped, Lemonado flags it and asks before a report breaks.
It remembers the business around the numbers too. Goals, metric definitions, and client history are saved as notes you can open and edit. Ask what worked best last Black Friday, and the answer is already there. When it answers in chat, it shows which notes it used.
Ask why something changed
Say CPA jumps on Meta. You ask, "Why did Meta CPA spike last week?" Lemonado pulls the Meta Ads data, compares it against every campaign, and looks for what changed. You can watch each step as it works.
Then you get the answer in plain words: CPA rose 64% because three ads fatigued, and frequency passed 4 on all of them. Lemonado also builds a dashboard with the breakdown, so you can check the numbers or share them.
Save an analysis like this and it refreshes on its own. You pay credits once to build it. Opening or refreshing it later doesn't cost anything more.
You approve every change
Lemonado can act in your accounts. It can pause ads or upload changes. Before a change like that goes live, it can stop and ask you first.
You see exactly what it wants to do, like "Pause 3 fatigued ads on Meta." Then you approve it or leave it. Every run stays in the log either way, and scheduled Routines keep running while you decide. You still make the call.
Numbers you can trust
A few things happen behind every answer, so the numbers hold up when a client asks:
- Access per person. Each query is signed and goes through a proxy. People only see the clients they're allowed to see, and every query is logged.
- The right model for the job. A keyword pass and a full report can use different models, with a fallback if a call fails. Every call is traced.
- Live, not copied. Studio pages and saved queries are tied to your accounts, so they stay current on their own.
You won't need to think about any of this day to day. It's there so every answer can be traced back to where it came from. If a number looks off, you can see why.
Start with $150 in credits
The trial is $150, which is 1,500 credits, for 10 days. You don't need a card. Credits pay for new work: a question, a report, or a Routine. See pricing for the plans.