How Startup Worktripp automated analytics

How Startup Worktripp automated analytics

WorkTripp was started to rid boring offsites by offering innovative team-building experiences designed for remote and hybrid working teams. Here's Sally Page, co-founder, sharing her experience:

WorkTripp was started to rid boring offsites by offering innovative team-building experiences designed for remote and hybrid working teams. Here's Sally Page, co-founder, sharing her experience:

Before embracing Lemonado, how was analytics handled at WorkTripp?

Manually, using GSheets! I was spoiled at the previous companies I worked at, and I've really felt the lack of great analytics tools as we built our start-up - so this is a huge step forward for us.

What was it like adopting Lemonado?

Much easier than expected. Our platform is built on ShareTribe, so the integration with that data feed was simple to set up. We automatically got dashboards to better understand our customers and sellers, then I played around with my own visualisations. 

What are the primary functions you utilize Lemonado for at WorkTripp?

Lemonado is our central hub for KPI dashboards, making metrics reporting super easy. It keeps us focused on the numbers that matter and our progress to achieving them, as well as seeing monthly trends over time.

Are there anything that stands out?

The automated dashboards have been a game-changer. The way they link data, like connecting user profiles to transactions, has simplified things for us tremendously.

We also have custom data in JSON format, which I assumed would be a complete pain to get out. The Lemonado team showed me how easy it was to set up and now I get the full picture - which for a multi-sided marketplace is really amazing!


Sally Page, Co-founder of WorkTripp

Who at WorkTripp uses Lemonado?

Everyone on the team has access to the data, so there’s full transparency. And we set up certain views our investors can access too. 

Are the things missing?

Well, it is still a relatively new tool, so it doesn't do everything. However, we've seen it evolving already and the team is really responsive to feedback - which is so important.

Would you recommend Lemonado?

Of course! Thank you for putting out a product that makes dashboards and data visualization so much easier. This is a huge step forward for us.